Mark Zuckerberg in “deepfake” situation

The U.S. artists Bill Posters and Daniel Howe published a so-called ‘deepfake‘ video to Instagram in which Facebook CEO Mark Zuckerberg gave a sinister speech about the power of Facebook and praised the artists’ Spectre project.

Imagine this for a second: One man, with total control of billions of people’s stolen data, all their secrets, their lives, their futures […] I owe it all to Spectre. Spectre showed me that whoever controls the data, controls the future.”

Mark Zuckderberg praising Spectre in the deepfake video

Spectre is a fictitious secret organization as well as the title of a James Bond franchise. The story sees Bond fighting against the global criminal organization and their leader Ernst Stavro Blofeld. In fact, the “Deepfake Zuckerberg” would fit well into this Spectre.

The video was seen as a test of Facebook’s policy that allows manipulated video on its sites, like the one recently posted of Nancy Pelosi, which had been edited to slur her.

The original, real video was published in September 2017. Zuckerberg gave an address about Russian election interference on Facebook. The caption of the Instagram post says it’s created using CannyAI’s video dialogue replacement (VDR) technology.